/* ============================================================
   Shopto VIP v3 — 7-block restructure (extends vip-v2.css)
   ============================================================ */

/* placeholder slot (video / like image) */
.ph-slot{
  position:relative;border-radius:18px;overflow:hidden;
  background:repeating-linear-gradient(45deg,rgba(15,30,55,.03) 0 12px,rgba(15,30,55,.06) 12px 24px);
  border:2px dashed var(--line-strong);
  display:grid;place-items:center;text-align:center;color:var(--ink-400);
}
.ph-slot .ph-label{font-size:14px;font-weight:700;color:var(--ink-500)}
.ph-slot .ph-sub{font-size:12.5px;color:var(--ink-300);margin-top:4px}

/* ---- video hero slot ---- */
.vslot{
  aspect-ratio:16/9;width:100%;border-radius:20px;overflow:hidden;position:relative;
  background:linear-gradient(150deg,var(--ink-800),var(--ink-900));
  border:1px solid rgba(255,255,255,.08);box-shadow:var(--shadow-lg);
  display:grid;place-items:center;
}
.vslot::after{content:"";position:absolute;inset:0;background:radial-gradient(circle at 50% 42%,rgba(217,174,78,.14),transparent 60%)}
.vslot-in{position:relative;z-index:1;text-align:center;color:#eaf0f7;padding:20px}
.vslot-play{
  width:70px;height:70px;border-radius:50%;margin:0 auto 16px;
  background:var(--gold-500);display:grid;place-items:center;
  box-shadow:0 10px 30px rgba(169,119,43,.5);
}
.vslot-play svg{width:26px;height:26px;fill:#241a06;margin-left:4px}
.vslot-in b{display:block;font-size:16px;font-weight:800;color:#fff}
.vslot-in span{font-size:13px;color:var(--ink-300);margin-top:5px;display:block}
.vslot-tag{position:absolute;top:14px;left:14px;z-index:2;font-size:11.5px;font-weight:800;letter-spacing:.08em;color:var(--gold-400);background:rgba(15,30,55,.72);border:1px solid rgba(217,174,78,.3);padding:5px 11px;border-radius:999px}

/* ============================================================
   PAINS — audience situations
   ============================================================ */
.pains{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.pain{
  background:#fff;border:1px solid var(--line);border-radius:var(--r-card);
  padding:26px 24px;display:flex;gap:15px;align-items:flex-start;
  box-shadow:var(--shadow-sm);transition:transform .25s var(--ease),box-shadow .25s var(--ease),border-color .25s;
}
.pain:hover{transform:translateY(-4px);box-shadow:var(--shadow-md);border-color:var(--line-strong)}
.pain .pic{width:44px;height:44px;flex:none;border-radius:11px;display:grid;place-items:center;background:#fdeceb;color:#c2453c}
.pain .pic svg{width:22px;height:22px}
.pain b{display:block;font-size:16.5px;font-weight:800;color:var(--ink-900);line-height:1.5;margin-bottom:5px}
.pain p{margin:0;font-size:14px;color:var(--ink-500);line-height:1.75}
.pain-foot{margin-top:34px;text-align:center;font-size:17px;color:var(--ink-700);font-weight:700}
.pain-foot em{font-style:normal;color:var(--gold-600)}
@media(max-width:900px){.pains{grid-template-columns:repeat(2,1fr)}}
@media(max-width:600px){.pains{grid-template-columns:1fr}}

/* ============================================================
   HELPS — how alliance solves (3 core)
   ============================================================ */
.helps{display:grid;gap:26px}
.help{
  display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(24px,3vw,48px);align-items:center;
  background:#fff;border:1px solid var(--line);border-radius:20px;overflow:hidden;box-shadow:var(--shadow-sm);
}
.help:nth-child(even){grid-template-columns:1.1fr .9fr}
.help:nth-child(even) .help-fig{order:2}
.help-fig{overflow:hidden;background:var(--paper-3)}
.help-fig img{width:100%;height:100%;object-fit:cover;min-height:300px}
.help-body{padding:clamp(26px,3vw,44px)}
.help-tag{display:inline-flex;align-items:center;gap:9px;font-size:13px;font-weight:800;color:var(--gold-600);margin-bottom:14px}
.help-tag .n{width:26px;height:26px;border-radius:7px;background:var(--gold-050);display:grid;place-items:center;font-size:13px}
.help-body h3{margin:0 0 12px;font-size:clamp(21px,2.4vw,27px);font-weight:900;color:var(--ink-900);line-height:1.3}
.help-body .solves{font-size:13px;color:#2f8a5b;font-weight:800;margin-bottom:8px;display:flex;align-items:center;gap:6px}
.help-body .solves svg{width:16px;height:16px}
.help-body p{margin:0;font-size:15.5px;color:var(--ink-500);line-height:1.85}
@media(max-width:820px){.help,.help:nth-child(even){grid-template-columns:1fr}.help:nth-child(even) .help-fig{order:0}}

/* ============================================================
   EXTRAS — value-add
   ============================================================ */
.extras{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.extra{
  background:#fff;border:1px solid var(--line);border-radius:var(--r-card);padding:28px 24px;
  box-shadow:var(--shadow-sm);transition:transform .25s var(--ease),box-shadow .25s var(--ease),border-color .25s;
}
.extra:hover{transform:translateY(-5px);box-shadow:var(--shadow-md);border-color:var(--gold-400)}
.extra .eic{width:50px;height:50px;border-radius:13px;background:var(--ink-900);color:var(--gold-400);display:grid;place-items:center;margin-bottom:16px}
.extra .eic svg{width:26px;height:26px}
.extra b{display:block;font-size:17px;font-weight:800;color:var(--ink-900);margin-bottom:8px}
.extra p{margin:0;font-size:14px;color:var(--ink-500);line-height:1.75}
@media(max-width:900px){.extras{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.extras{grid-template-columns:1fr}}

/* ============================================================
   CASES — real examples
   ============================================================ */
.demo-note{text-align:center;font-size:13px;color:var(--ink-400);margin:-24px 0 34px;font-weight:600}
.demo-note span{background:var(--gold-050);color:var(--gold-600);padding:3px 10px;border-radius:999px}
.cases{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.case{
  background:#fff;border:1px solid var(--line);border-radius:16px;overflow:hidden;
  box-shadow:var(--shadow-sm);display:flex;flex-direction:column;
  transition:transform .28s var(--ease),box-shadow .28s var(--ease);
}
.case:hover{transform:translateY(-5px);box-shadow:var(--shadow-lg)}
.case-media{position:relative;aspect-ratio:16/10;overflow:hidden;background:var(--paper-3)}
.case-media img{width:100%;height:100%;object-fit:cover}
.case-type{position:absolute;top:12px;left:12px;font-size:12px;font-weight:800;color:#fff;background:rgba(15,30,55,.82);padding:5px 12px;border-radius:999px}
.case-body{padding:22px 22px 24px;display:flex;flex-direction:column;gap:14px;flex:1}
.case-line{display:flex;gap:9px;font-size:13.5px;line-height:1.6}
.case-line .k{flex:none;font-weight:800;color:var(--ink-400);width:64px}
.case-line .v{color:var(--ink-700)}
.case-line.stuck .k{color:#c2453c}
.case-line.did .k{color:var(--gold-600)}
.case-result{margin-top:auto;padding-top:16px;border-top:1px solid var(--line);display:flex;align-items:baseline;gap:10px;flex-wrap:wrap}
.case-result .m{font-size:26px;font-weight:900;color:#2f8a5b;line-height:1;letter-spacing:-.01em}
.case-result .ml{font-size:13px;color:var(--ink-500);font-weight:600}
@media(max-width:900px){.cases{grid-template-columns:repeat(2,1fr)}}
@media(max-width:600px){.cases{grid-template-columns:1fr}}

/* activity chips */
.activities{display:flex;flex-wrap:wrap;gap:11px;justify-content:center;margin-top:40px}
.activities .chip{font-size:14px;font-weight:700;color:var(--ink-700);background:#fff;border:1px solid var(--line-strong);padding:9px 18px;border-radius:999px}
.activities .chip::before{content:"";display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--gold-500);margin-right:8px;vertical-align:middle}
.like-slot{max-width:520px;margin:44px auto 0;aspect-ratio:16/6}

/* ============================================================
   MEDIA + STATS combined (on ink)
   ============================================================ */
.ms-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:rgba(255,255,255,.09);border-radius:16px;overflow:hidden;margin-bottom:56px}
.ms-cell{background:var(--ink-900);padding:30px 20px;text-align:center}
.ms-cell .num{font-size:clamp(28px,3.4vw,42px);font-weight:900;color:#fff;line-height:1;letter-spacing:-.02em}
.ms-cell .num s{text-decoration:none;color:var(--gold-400);font-size:.6em;margin-left:2px}
.ms-cell .lab{font-size:13px;color:var(--ink-300);margin-top:11px;line-height:1.6}
@media(max-width:720px){.ms-stats{grid-template-columns:repeat(2,1fr)}}

/* ============================================================
   FAQ + PROCESS
   ============================================================ */
.faqproc{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(32px,4vw,56px);align-items:start}
@media(max-width:900px){.faqproc{grid-template-columns:1fr}}
.faq{display:grid;gap:12px}
.faq details{background:#fff;border:1px solid var(--line);border-radius:12px;overflow:hidden;transition:border-color .2s,box-shadow .2s}
.faq details[open]{border-color:var(--gold-400);box-shadow:var(--shadow-sm)}
.faq summary{list-style:none;cursor:pointer;padding:18px 22px;font-size:16px;font-weight:800;color:var(--ink-900);display:flex;align-items:center;justify-content:space-between;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary .qm{flex:none;width:24px;height:24px;border-radius:50%;background:var(--gold-050);color:var(--gold-600);display:grid;place-items:center;font-weight:900;font-size:18px;transition:transform .25s var(--ease)}
.faq details[open] summary .qm{transform:rotate(45deg)}
.faq .fa{padding:0 22px 20px;font-size:14.5px;color:var(--ink-500);line-height:1.85}

.proc{background:var(--ink-900);border-radius:20px;padding:30px 28px;color:#eaf0f7;position:relative;overflow:hidden}
.proc::before{content:"";position:absolute;top:-30%;right:-30%;width:60%;height:120%;background:radial-gradient(circle,rgba(217,174,78,.2),transparent 70%)}
.proc h3{margin:0 0 22px;font-size:20px;font-weight:900;color:#fff;position:relative}
.proc-steps{display:grid;gap:0;position:relative}
.proc-step{display:grid;grid-template-columns:auto 1fr;gap:16px;padding-bottom:22px;position:relative}
.proc-step:last-child{padding-bottom:0}
.proc-step:not(:last-child)::before{content:"";position:absolute;left:17px;top:36px;bottom:0;width:2px;background:rgba(255,255,255,.14)}
.proc-num{width:36px;height:36px;flex:none;border-radius:50%;background:var(--gold-500);color:#241a06;display:grid;place-items:center;font-weight:900;font-size:15px;z-index:1}
.proc-step b{display:block;font-size:16px;color:#fff;margin-bottom:3px}
.proc-step p{margin:0;font-size:13.5px;color:var(--ink-300);line-height:1.65}
.proc .btn2{width:100%;margin-top:24px;position:relative}